Category: Marketing
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What should Startups Learn from Africa Bank Failures
End of last week we saw Chase Bank in Kenya, taken into receivership by the Central Bank. There is plenty…
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5 Expectations: Global Entrepreneurship Summit (GES) Nairobi Event
We are a week away from one of the largest gatherings anywhere around entrepreneurship and the spotlight will be on…
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Adieu Kenya
Reposted from Ailende Truston Oiselenjakhian’s blog. On the 26th of August I landed in Kenya. It was a wonderful time. I…
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What It Takes to Build a Hit Game: Lessons from Matatu
In June 2011, we submitted Matatu to Google’s subsaharan developer challenge. It was one of two apps my team had…
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What does Microsoft acquiring Nokia mean for the African Mobile Market?
I remember on university graduation, my father bought me a Nokia 9210i (Communicator) it was a timely upgrade from the…
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The Challenges and Opportunities of Startup Marketing in Africa
This is a guest post by Agnes Sokol who spent a month assisting in putting together marketing plans for the…
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Does the “Copy to/Clone…” Strategy work in Africa?
Every so often I hear venture capitalists and entrepreneurs in Silicon Valley ask a recurring question regarding Tech Startups in…